NEW! No7 Dramatic Lift Mascara | Review

No7 do mascaras really well- I often use my Boots vouchers on them actually. While YSL Shocking is my most favouritest mascara ever, I like to use a less I'm-wearing-three-pairs-of-false-lashes mascara for daytime, especially for work but I don't want to lose out on defined lashes. 

Step in then Dramatic Lift from No7*.

So here's the story;
it's created with flexible polymers and building waxes to make your lashes look thicker. Added to that is a stylised brush that helps to lift each individual lash from the root to the tip to leave you with a wide awake, weightless feel. 

Sounds good, eh? But how does it measure up in reality?

I really like this one. Even on days where I wear no make-up, I'll just put on a coat of this and I immediately look more awake and a bit more together. It doesn't irritate my eyes, it can be built up with a second coat and it's easily removed. You'll also spot from the photo that there is a noticeable difference between the before and after application- it actually is a dramatic lift (it sounds like I'm being paid for this but I'm not, I promise!)
While it's not going to take the coveted place of my most favourite mascara ever (that firmly belongs to the YSL), it's an excellent high street alternative and a great choice for spending your Boots NO7 vouchers on.

It's in Boots stores nationwide right now for €17.50 and is available in black and brown.

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*Press sample, gratefully received. All opinions my own, as always.